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Mobility Management: Successful Strategies

Thursday, Mar. 6, 2008 2-3 p.m. EST

Mobility Management is an innovative method of coordinating, managing and providing transportation services.  Mobility Managers are often seen as brokers or community transportation organizers.  United We Ride, a federal interagency initiative that coordinates human services transportation, has recently issued a fact sheet on mobility management.  This resource explains Mobility Management in more detail, including information about getting a program started and programs in progress.

During this session, Julie Wilcke from Ride connection, Portland, Oregon, Rochelle Ferguson from the Palmetto Breeze, Bluffton, South Carolina and Lynnda Bassham from the Lower Savannah Council of Governments, Aiken, South Carolina discussed their models in practice, including coping with the challenges that arise and successful strategies to success.

Materials related to the presentation are available. These materials are intended as additional resources to provide more in-depth information.

Meet the presenters

Julie Wilcke has been working with special need transportation programs since 1991. Her current position is Mobility Manager with Ride Connection, Inc. This position lends to a diverse area of responsibilities, which include development, implementation and supervision of the Ride Connection driver training programs, development and supervision of the RideWise Program, Management of all aspects of service delivery and planning and management of special projects.

She has extensive workshop and presentation experience which includes, past Oregon Transportation Association Conference, PROJECT ACTION Easter Seals Mobility Planning Institute and N4A National Conference Presenter. She is a member of the Association of Travel Instruction and the Transportation Research Board’s Subcommittee on Options for seniors.

Rochelle Ferguson graduated from Lycoming College, Williamsport, PA with a B.A. and dual major in Business and Economics and a minor in Finance. Before graduation, she interned at Merrill Lynch and was later hired on to assist one of their leading financial consultants. Over the years she held various positions in the financial and healthcare before taking a position as Transportation Coordinator in Hendersonville, NC. She began her career as General Manager at Palmetto Breeze in 2001 under management contract with First Transit, the largest public transit management firm in the United States.

Rochelle belongs to the Transportation Association of South Carolina (TASC), the North Carolina Public Transportation Association (NCPTA), and Community Transportation Association of America (CTAA) and is a Certified Community Transit Manager. She recently participated in the ITSP transit mission trip to Asia where she learned about the role of transit in emergency preparedness, response and recovery.

Since getting into the transportation field Rochelle has worked with numerous human service agencies and other transportation providers to coordinate transportation services. Her work includes partnering with the Lower Savannah Council of Governments in the start-up of the Allendale County Scooter and the Bamberg County Handy Ride, sister systems in some of the most impoverished areas of South Carolina. Both systems provide coordinated community public transportation services and serve as model projects in the State of South Carolina. 

Lynnda Bassham is currently Director of Human Services at the Lower Savannah Council of Governments in Aiken, SC. She supervises the department which includes the Area Agency on Aging, South Carolina’s first Aging and Disability Resource Center  and works closely with LSCOG’s pioneering work in the area of development and coordination of regional public, human service and private transportation systems. She is project director for two national grant programs that are helping the Lower Savannah Council of Governments design and develop a model travel management coordination center. This center will provide transportation information and assistance to individuals as they seek transportation, offer a web-based resource data-base, and take calls from the public for rides. This center will also serve transit operators, employers, and human service and health agencies by offering technology to facilitate coordination of the regional transportation network.

Lynnda graduated from Queens College, in Charlotte, NC, and did graduate study at UNC Chapel Hill, University of South Carolina Aiken and New York University. She is formerly an Executive Director of a coordinated public and human service transportation providing organization. She has served on two United We Ride expert panels, is currently a member of the advisory committee for the National Center on Transportation Coordination and a board member of the Transportation Association of South Carolina.

Transcripts are now available. Braille and/or audio CDs can be requested by contacting us at NCSTdistancelearning@easterseals.com.

The National Center on Senior Transportation is funded through a cooperative agreement with the U.S. Department of Transportation, Federal Transit Administration and with guidance from the U.S. Administration on Aging. NCST is administered by Easter Seals Inc. in partnership with the National Association of Area Agencies on Aging (n4a).